You want to invest in a strong brand.
So do we.
Our more intimate way of doing things, born from our Spanish and Mediterranean culture, has led Meliá Hotels International to become one of the leading hotel companies in the world.
Operating in both urban and resort locations, everywhere we are, we work to continue building personal, long-term relationships with our partners.
We would like to invite you to become part of the Meliá Hotels International family, so that we can work and grow hand in hand.
Let’s start something together!
AWARDS
Meliá Hotels International, Most Sustainable Hotel Company in the World
Gabriel Escarrer Jaume, TOP 30 Spanish Leaders with Best Reputation
Gabriel Escarrer Jaume, TOP 100 Spanish Leaders 2023
Meliá Hotels International, Most Influential Hotel Company
Meliá Hotels International, TOP 10 Strongest Brands
Meliá Hotels International, TOP Employer Spain, Mexico, Dominican Republic, Germany & Italy
Meliá Hotels International, Diversity Leaders 2022
Meliá Hotels International, TOP 10 Most Sustainable Hotel Companies in the World
HISTORY
First Resort in Mallorca
Foundation of the company 1st hotel. (Palma de Mallorca, Spain)
Development in Balearic Islands
Escarrer establishes Hoteles Mallorquines to consolidate his different assets
Expansion into other major Spanish resort destinations
Development in main Spanish cities
First international hotel (Bali)
First hotel in Africa (Egypt)
Acquisition of the hotel chain HOTASA. It becomes the largest hotel group in Spain
Acquisition of the Meliá hotel chain.
The company changes its name to Sol Meliá
Development in LatAm and Spanish Caribbean
Launch of the loyalty program (currently MeliáRewards)
The birth of Paradisus Resorts, specializing in the luxury sector
First European hotel group to be quoted on the stock exchange
Launch of the bookings website
Presence in European gateway cities (London, Milan, Paris)
Acquisition of the TRYP Hotel chain
Launch of the Vacation Club
Launch of ME by Meliá, the most avant-garde brand in the portfolio
Acquisition of the German brand INNSIDE
Launch of the SAVE project to fight climate change
Approval of a Global Sustainability Policy and inclusion in the FTSE4Good Ibex
Enter the US market: New York, Miami and others
Enter the English-speaking Caribbean market: Bahamas, Jamaica
Consolidate presence in the Spanish Caribbean countries: Cuba, Mexico, Dominican Republic
Enter the Middle East region.
Triple our portfolio in Asia Pacific
Meliá is present in 40 countries in 4 continents for the first time
Global alliance with Wyndham, giving rise to the birth of TRYP by Wyndham
The company becomes Meliá Hotels International
Launch of the Calviá Beach Resort project for the restoration of a mature tourist destination (Magaluf, Mallorca)
Relaunch of the new Sol Brand Alliances with international leading investment funds to transform the resort segment
Meliá Digital project to transform the customer relationship Strengthen our value proposition
The Meliá Digital project is born to promote the company's digital transformation
25th anniversary of MHI’s presence in Cuba
Meliá Hotels International’s 60th anniversary.
Reincorporation to the Spanish stock market index, IBEX35.
Relaunch of our Vacation Club, Circle By Meliá
Meliá is named the Most Sustainable Hotel Company in the world by the investment agency SAM
Meliá continues to diversify its brand portfolio and creates The Meliá Collection and the Affiliated by Meliá network
SALES, MARKETING AND DISTRIBUTION
A regional sales model with global reach
Meliá Hotels International has an extensive sales network throughout all of its most important inbound and outbound markets. Each of its regions has annual sales targets for both its own domestic markets (inbound) and for other regions (outbound), thus ensuring that the company maximizes global revenues.
The strength of our own booking channels
melia.com is the biggest-selling sales channel for the company and an essential lever in improving hotel performance and generating increases in RevPAR. The percentage of revenues generated through this channel has improved year by year to become higher than 30%.
The Meliá Hotels International sales model is based on regional teams implementing global strategies in each market segment. The company has an extensive sales network, with more than 1,000 salespeople and 37 sales offices, located in the most important global travel feeder markets .
MELIÁ REWARDS
Our loyalty program is one of the most important foundations of our company strategy, In addition to offering unparalleled membership benefits, MeliáRewards allows its more than fourteen million members to redeem points with over 40 partners worldwide from various industries.
Revenue management team
At Meliá Hotels International we adapt our revenue management model to the needs of all of our hotels, destinations and markets. Combining specialist global and regional teams focusing on strategic pricing decisions with local hotel teams who are experts in competitive analysis, we are able to accurately calculate the optimal balance between supply and demand.
ME Dubai
Meliá Calvia Beach
Meliá Zanzibar
Paradisus Gran Canaria
Innside Calvia Beach
Meliá Cala Galdana
ME Milan
Meliá Palma Bay
Innside New York Nomad
Gran Meliá Palacio de lo Duques
Gran Meliá Villa Le Blanc
ME Milan
Meliá Palma Bay
Meliá Iguazú
ME Barcelona
Villa Marquis
Meliá Ho Tram
Innside New York Nomad
Gran Meliá Palacio de los Duques
Meliá Collection Ngorongoro Lodge
PORTFOLIO & PIPELINE
Date end December 2022